Thursday, October 19, 2006


A recent email from SHARE: If you watch this, you will discover the segment was more about the choice to use a surrogate than about Babyloss, but hey - something is better than nothing, right?

The response to the Today Show segment on the death of a baby was OVERWHELMING and the story broke all kinds of unprecedented records!!! NBC Today Show was concerned about losing viewership to the Mel Gibson interview with Diane Sawyer and the gap between the networks was narrowing but they won the Nielson rating by a whooping 1.5 million viewers (double their usual difference). They also had over 400,000 people view the piece online on CNBC and over 99,000 hits to the NBC website which usually averages about 17,000 hits. This was such an important story that has touched so many lives and Kathy personally received over 400 emails thanking her for starting the Jakob’s Room Project for family and friends to grieve their loss.

We understand they are going to do a follow up show !! PLEASE continue to write or call NBC, saying "thank you." Due to the response, they have reloaded the clip back up on their site as of 8:30 this evening. Yes, they are listening.

Send emails to: and call: phone 212-664-4602

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